by Christie Hamilton | 4, Dec 2018
So what makes a successful Infusionsoft implementation? There is a spectrum from ‘my business is run with pieces of string’ to ‘I live on a tiny pacific island and run my business with my smartphone’. Unfortunately, many of us want to be on that pacific island (or in...
by Christie Hamilton | 5, Aug 2017
Infusionsoft User Guide Links Importing Contacts, Companies, Tags & Products Preparing Your List Import Data Table of Contents i. Overview Video a. Preparing Your List b. Importing Your Contacts c. Dummy Contact List Importing Contacts Once you’ve logged in...
by Christie Hamilton | 30, Jun 2015
About a year ago I wrote a simple guide to sending SMS from Infusionsoft for the Sydney User Group. Every time someone requests it I have to go dig out the guide again, so here it is people, on the blog for eternity. There are great plugins like SocialFuze if you...
by Christie Hamilton | 25, Jun 2015
[vc_row][vc_column width=”1/1″][vc_column_text]In case you haven’t already encountered iMember360, it’s a membership plugin for wordpress that allows you to totally integrate Infusionsoft with wordpress and turn your website into a cauldron of...
by Christie Hamilton | 22, Jun 2015
I’m a firm believer in using Infusionsoft as it comes before getting carried away with add-ons and plug-ins. The reason is simple, Infusionsoft will cover off your whole business really nicely as it comes right out of the box. When we start looking at plugins...
by Christie Hamilton | 15, Mar 2015
People often ask us the kind of businesses Benelds works with. I think they’re expecting an industry: ‘Financial Advisors’, or ‘Strata Management’; ’Ski lodges’ or ‘Bike Shops’. In the businesses we work with I always see a sliding scale from Traditional to...
by Christie Hamilton | 7, Mar 2015
It’s not exactly a new concept that personalising your communications is beneficial to your bottom line – yet some companies (companies that really, really should know better) insist on using the worst possible “from” address in their...
by Christie Hamilton | 3, Mar 2015
All the numbers say that we should be maximising our customer value instead of chasing new customers. But that’s not sexy or fun – after all, it’s the thrill of the chase right? Well, apparently new customers cost somewhere between 4-8 times more than...
by Christie Hamilton | 24, Feb 2015
Once you’ve gotten your message nailed (or good enough for “version #1”, at least), it’s time to think about how you’re presenting it. In the case of email, the first thing you look at should at is typography, specifically typographic...
by Christie Hamilton | 22, Feb 2015
When people talk about “design” for emails they usually talk about heavily styled newsletters with images, banners, icons, and basically, the type of emails templates that you can buy for a few dollars. This type of email is consistently outperformed by...